CEVA to host DSP and Multimedia Technology Symposium in Shanghai, China

CEVA, Inc. announced it will host a Technology Symposium for the embedded engineering community in Shanghai, China, August 14, 2007, at the Sofitel Jin Jiang Oriental Pudong Hotel. The full-day event will provide attendees with technical insight into CEVA’s latest technologies, solutions and methodologies used to develop highly differentiated and competitive System-on-Chips (SoCs) deployed by many of the world's leading semiconductor companies and OEMs.

The Symposium’s agenda will feature a range of sessions delivered by CEVA staff, covering aspects of differentiated SoC designs for various applications, including portable multimedia players, HD audio devices, VoIP phones, Mobile TV handsets and more. At the Symposium CEVA will also discuss processor selection criteria, efficient application development techniques and practices for effective DSP integration. In addition, a number of partners will present and demonstrate their solutions for further enhancing CEVA’s offerings and designing competitive SoCs.

Attendees will also have an opportunity to view CEVA's latest demonstration platforms, including Mobile-Media2000, encoding and decoding H.264 streams up D1 resolution at 30fps; a fully-integrated Voice-over-IP platform demo for residential gateways capable of supporting up to 8 channels; and a fully-integrated 5.1 surround sound audio platform demo targeting mobile and home applications.

"Our first CEVA Technology Symposium in Shanghai offers an ideal opportunity for China’s chip and system designers to learn how they can leverage the latest DSP architectures and DSP-based software solutions to develop and deploy differentiated products for today’s competitive consumer and communications markets,” said Gweltaz Toquet, vice president of Asia Sales for CEVA. “We look forward to a successful event and the opportunity to further enhance the awareness of CEVA’s products and services within the engineering community in China.”

Registration for the Shanghai Technology Symposium is now open and can be accessed online at http://www.eccn.com/2007CEVA/Register. Alternatively, you can contact the CEVA Sales & Support office in Shanghai, China for more information. CEVA will also host a Technology Symposium in Japan in November of this year. More information will be made available closer to the event.

CEVA, Inc