Bookmark and Share Printer-friendly version Email to a Friend

SMSC Launches 7-Port USB 3.0 Hybrid Hub Controllers

(Product News, 10 Aug 2011 )

SMSC has announced the USB553x, a family of USB 3.0 hub controllers consisting of 7-port and 4-port offerings. Thee new SuperSpeed USB hubs deliver the industry’s smallest footprint, “hybrid speed” configuration with an optimized BOM cost for designers of the emerging USB 3.0 ecosystem. The devices also feature programmable flexibility for configuration of performance enhancing features, and the ability to support 2-layer PCB designs.


Click to enlarge

The USB553X family is an excellent solution for USB port expansion in docking stations, port replicators, all-in-one monitors, as well as peripheral hubs for use with ultra-mobile PCs, tablets and notebooks that are outfitted with SuperSpeed USB host connectivity.

“USB 3.0 provides up to a 10x performance increase over USB 2.0 and will usher in a new wave of applications for consumers requiring high speed downloads,” said Charles Forni, VP and General Manager of SMSC’s Connected Devices product line. “USB 3.0 fulfills a need for a multi-purpose, high performance connection that can transfer vast amount of consumer generated data from one place to another.”

In addition to moving data faster than ever, SuperSpeed USB, operating at up to 5Gbps, has the potential to change future mobile computing designs in profound ways. As mobile PCs become ever thinner and lighter, industrial designs that favor ultra mobility may shift I/O connectors to a companion docking station that specializes in expanding connectivity options.

“USB is a well designed interface for bridging virtually any I/O port found in a PC today. With the added bandwidth inherent in the SuperSpeed version, USB 3.0 is capable of aggregating audio, video, storage and human interface data over a single USB connection on a PC”, said Mark Fu, Senior Director of Marketing at SMSC. “Our 7-port hub, the USB5537, is well suited for a USB docking station requiring all of these capabilities.”

Opting for ultra mobility, more and more notebook PCs offer fewer built-in I/O ports in order to achieve a desirable portable form factor. Typical netbook PCs feature two or less USB ports, no PC card slot, and in some instances, no Ethernet port (RJ45). The emerging tablets streamline industrial designs even further. These compact designs limit display size, and exile storage options and traditional input/output ports to peripheral accessories, such as docking stations.

While these design changes promote portability, consumers continue to expect a full PC experience out of the smaller, less capable box when they transition from on-the-go to a more stationary environment like a home or office. To get equivalent desktop PC connectivity out of an ultra mobile PC, a typical user would need multiple USB ports for a full-size keyboard, a mouse, a multi-function printer, and an external HDD for increased storage or a DVD-ROM drive for loading software. Power users may need a few more free ports to synchronize portable media players, charge their mobile phones, hook up surround sound speakers, or even drive an external LCD monitor for expanded display area.

SMSC’s USB553x product family is a compelling new solution for a myriad of USB port replicators and docking stations that provide add-on USB connectivity to this new class of mobile PCs.

SMSC

 
Printer-friendly version Email to a Friend
 
Article Rating 
Average Rate: No rating yet
 
Poor Quite Good Good Very Good Excellent
 
 
ADVERTISEMENT
 
Related Content 
 
 
ON-DEMAND WEBCASTS


 
 
Highest Rated  
Feedback Loop  

ADS BY GOOGLE 
 
 
 
ADVERTISEMENT
Press Release 
 
TECHNOLOGY NEWS
 
 
 
PRODUCT NEWS
 
FEATURED SPONSORS
 
 
 
DESIGN CENTERS
 
ADVERTISEMENT
     
Reference Designs 
   
     
 
 
 
 

 

RSS
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   
   

POLL
What type of environmental regulation do you think will be most beneficial for the tech industry?
Proper recycling and disposal
Push for power efficiency and energy conservation
Chemical/lead regulation
View results


 
     
 
Power Technology E-newsletter 
Power.org Releases Power Architecture 32-bit Application Binary Interface Supplement
EDNA, May 11
POL Regulators Designed for Energy-efficient Computing
EDNA, March 11
Fairchild Revolutionizes Power Savings
EDNA, January 11
Lattice Transforms Board Power and Digital Management
EDNA, November 10
 
Analog E-newsletter 
12V Dual-channel Synchronous Buck Converter Features Integrated FETs
EDNA, February 10
Power MOSFETs features reduced top-side thermal impedanc
EDNA, January 10
 
     
 
KNOWLEDGE CENTER
 
Texas Instruments: DaVinci™ Technology
 
Texas Instruments: Safe Bet Series
 
 
INDUSTRY LINKS
 
Photonics Association (Singapore)
Singapore Industrial Automation Association (SIAA)
Taiwan Semiconductor Industry Association (TSIA)
 
 
OUR SPONSORS
 






Keithley Instruments
With more than 60 years of measurement expertise, Keithley Instruments has become a world leader in advanced electrical test instruments and systems from DC to RF (radio frequency). Our products solve emerging measurement needs in production testing, process monitoring, product development, and research...
 
 
 
     
 

EDN India | EDN Taiwan | EDN Korea | EDN Japan | EDN China | EDN | EDN Europe

 
ABOUT EDN Asia | CONTACT US
   
© 2012 EDN Asia All rights reserved.